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 Why Your Employees Should Wear Your Company Uniform

Why Your Employees Should Wear Your Company Uniform

If employees have to perform physical or cleaning tasks, or have regular contact with customers, the company may consider providing them with a specific uniform or workwear.

Making the decision to implement a uniform has, of course, its pros and cons. Selling the idea to employees is not always an easy task; there is usually a certain reluctance to change (regardless of its nature) and the only way is to communicate it to the employees and involve them in some of the decisions or options.

Choosing the right work attire can bring many benefits to both the company and its employees:

· Safety and hygiene: Workwear such as steel-toed shoes or reflective and resistant jackets can guarantee the visibility and protection of employees, allowing them to focus on their work; In many cases, it is simply a matter of complying with regulations.
· Comfort: Loose-fitting and resistant workwear helps employees feel more protected and comfortable, increasing their productivity.
· Promotion:The work garments that bear the company badge allow to identify the personnel and to advertise the company. That branding feature also allows customers and visitors to memorize both the logo and the company name. The company’s attire is one of the simplest ways to make the company’s services known to the general public.
· Sense of belonging: The fact that team members wear the same uniform contributes to creating a feeling of belonging and developing solidarity and team spirit. The corporate logo contributes to creating a greater sense of belonging to the company, something very positive for the morale, productivity and motivation of the staff.
· Legal protection:If a company provides its employees with the right protective clothing and equipment, the chances of incurring personal injury liability are greatly reduced.
· Identification: A corporate attire helps to identify and clarify the functions of employees, making it easier for visitors and customers to choose the person to whom they should address, in addition to giving employees a more professional appearance.

In order to establish its policy of work uniforms, the company must prepare for some difficulties:

· Communication: Obtain unconditional support from employees for the initiative adopted: some may feel restricted in their choice of attire or consider it a violation of their individual freedom; The project will only prosper if the company communicates the reasons that have led it to decide to change and insists on the advantages it represents for the staff:
– Compliance with safety and hygiene regulations
– Cheaper alternative for employees (they do not need their own garments to go to work)
– Better thermal protection and greater comfort
· Consult:Consult employees for their opinion on the most appropriate type of attire (for example, specific pockets, sleeves that facilitate work or details specific to each sex); in fact, employees are the ones who best know what they are exposed to in their daily activities and what their needs are (risks, temperature, etc.).
· Budget: The adoption or modification of the work uniform increases the general expenses of the company; it is a long-term investment in which there is no room for “cheap” choices. Uniforms and equipment must last and convey the importance that the company places on its employees.
· Finding suitable work clothing:Although fashion has its appeal, it should not be the main criterion with which to select employee uniforms: protection, comfort, resistance and insulation should be the priority parameters. However, aesthetics should not be ignored, which will not only serve to win the acceptance of employees but also to convey a modern and attractive image of the company.

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